Marketing and advertising, managed for you
When you want more enquiries than search alone brings in, we run your ads and marketing. You get one team that already knows your website, your customers and your area.
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Paid advertising
Ads on Google, Facebook, Instagram and Bing, set up and run for you.
Google Ads
Search ads aimed at the people looking for what you do in your area. Where they appear depends on the auction, your budget and Google’s rules. We choose the searches worth paying for, write the ads, and cut the ones that waste money.
- Management
- £192 a month with a plan, £242 on its own (ad spend up to £1,000)
- Setup
- £342 one-off with a plan, £492 on its own
- Ad budget
- at least £300 a month, paid straight to Google
- First month
- £834, then £492 a month with a plan (plus your plan’s own fee); £1,034, then £542, on its own
Meta ads: Facebook and Instagram
Ads shown to people in the area you cover, built around offers and photos of your real work, with enquiries going straight to you.
- Management
- £192 a month with a plan, £242 on its own (ad spend up to £1,000)
- Setup
- £342 one-off with a plan, £492 on its own
- Ad budget
- at least £300 a month, paid straight to Meta
- First month
- £834, then £492 a month with a plan (plus your plan’s own fee); £1,034, then £542, on its own
- With Google Ads
- £172 a month for each platform with a plan, £217 on its own (ad spend up to £1,000; other spend levels in the table)
Microsoft Advertising
Your Google campaigns, adapted for Bing. We check whether Bing suits your customers and budget before you spend anything there.
- Management
- £74 a month, only alongside Google Ads
- Setup
- none
- Ad budget
- at least £300 a month, paid straight to Microsoft
At least £374 a month on top of Google Ads.
| With a plan | On its own | |
|---|---|---|
| Ad spend up to £1,000 a month | £192 a month | £242 a month |
| Over £1,000, up to £3,000 | £344 a month | £394 a month |
| Over £3,000, up to £7,500 | £544 a month | £624 a month |
| Google and Meta together, each platform: spend up to £1,000 | £172 a month | £217 a month |
| Google and Meta together, each platform: over £1,000, up to £3,000 | £307 a month | £354 a month |
| Google and Meta together, each platform: over £3,000, up to £7,500 | £487 a month | £557 a month |
| One-off setup | £342 | £492 |
Your first month on one platform, at the £300 minimum ad budget
- With a plan: £834 in the first month, then £492 a month (on top of your plan’s own fee).
- On its own: £1,034 in the first month, then £542 a month.
Your ad budget is paid straight to the platform; our fee is separate and agreed before we start.
Research and strategy
Know who to target and where to send them before you spend a penny on ads.
Keyword and competitor research
Using Semrush, we find what your customers search for, what your competitors rank and advertise for, and where the gaps are.
- Price
- included in your ads setup
Landing pages and tracking
A landing page for your campaign that turns clicks into enquiries, and tracking so we know which ads bring in work, with a cookie banner where the law requires one.
- First page
- included in your ads setup
- Extra pages
- £194 each with a plan, £247 on their own
Ongoing marketing
Steady, month-by-month marketing that keeps you in front of your customers.
Social media
A steady schedule of posts for Facebook and Instagram, using photos and stories from your actual jobs. (Posts to your Google profile are already part of Grow and above.)
- Setup
- none
| Grow and above | Basic plans | On its own | |
|---|---|---|---|
| 8 posts a month | £54 | £67 | £87 |
| 12 posts a month | £87 | £107 | £127 |
Email marketing
Newsletters and offers to customers who have agreed to hear from you, written and sent for you, within UK email rules.
| With a plan | On its own | |
|---|---|---|
| One email a month | £87 a month | £107 a month |
| Fortnightly | £157 a month | £187 a month |
| One-off setup | £47 | £87 |
| First month, monthly | £134 | £194 |
| First month, fortnightly | £204 | £274 |
Local listings and reputation
Your details correct and consistent across the directories customers use, and replies to your reviews that show you care.
| Grow and above | Basic plans | On its own | |
|---|---|---|---|
| Listings (one-off) | Included | £147 | £194 |
| Review replies (monthly) | £34 | £44 | £47 |
How it works
- Your accounts. The ad accounts are set up in your name, so you keep them and their history.
- Your budget. Ad spend is paid straight to Google, Meta or Microsoft, and we ask for at least £300 a month per platform so the ads have enough to work with. We charge a separate, fixed monthly fee for managing it, agreed before we start.
- Honest reporting. Every month: what you spent, the enquiries it brought in, and what each one cost.
- No long-term commitment. Ad management is rolling monthly: cancel with one month’s written notice. A plan you run alongside keeps its own term.
You can run ads on their own or alongside one of our plans, which keep the website they point to in good shape. See the plans.
Talk to us about marketing
Fifteen minutes on the phone. We look at your area, your competitors and your budget, and tell you honestly whether ads are worth it for you yet.
Our other services
- AI consultancy Find the everyday jobs AI can take off your hands, set them up properly and keep a person in charge of every decision.
- Get found & get leads Local ranking, your Google profile, reviews and AI search, so the right customers find you and get in touch.
- Website design & build A website written around what your customers search for: bespoke from Grow, or a ready-made design made yours on Basic.
- Logo & branding A logo, colours and fonts that look the part, with the files you need for web and print.
- Domain registration We register and manage your web address, or connect the one you already have.
- Managed hosting Fast, secure hosting that we set up and look after, so you never have to think about it.