Terms of Service
Last updated: 4 November 2026
These terms cover the use of this website and the services ProudSite provides. They are written in plain English on purpose. Use this website for lawful purposes; its content is provided in good faith as general information about what we do, and belongs to ProudSite.
1. Who we are
ProudSite is a trading name of EARTHBOOKINGS LTD, a private company limited by shares, registered in England and Wales, company number 17305953, registered office 71-75 Shelton Street, Covent Garden, London, WC2H 9JQ. We are not VAT registered.
- Email (also our address for notices, cancellations and complaints): [email protected]
- Phone: 07714 015444
In these terms “we” and “us” mean EARTHBOOKINGS LTD trading as ProudSite, and “you” means the business we work for. A “working day” is Monday to Friday, except bank holidays in England.
2. Who these terms are for
2.1 Our services are sold for use in your business. When you accept a proposal, you confirm that you are buying for your trade, business, craft or profession.
2.2 The law decides who is a consumer by the purpose of the purchase, not by how a business is set up: someone who runs a business on their own and buys for that business is not a consumer, and an individual buying wholly or mainly for non-business purposes is. If it turns out that you are buying as a consumer, the extra rights in the Consumer annex (section 18) apply to you, and nothing in these terms takes them away.
3. How a contract starts
3.1 We talk first. Nothing is agreed until we have sent you a written proposal setting out the package, what it includes, every price, the hourly rate in 5.5(b), the content checklist in 5.6, the domain model (section 11) and the start of billing, and you have confirmed in writing (an email is enough) that you accept it with these terms.
3.2 The contract is made on the day we receive your written acceptance (the sign-up date).
3.3 If anything in a proposal conflicts with these terms, the proposal wins for that point only, and only if it says so expressly. On data protection, the Data Processing Agreement wins over these terms.
4. Our prices
4.1 We are not VAT registered, so no VAT is added to our prices. Your proposal shows the monthly fee and any one-off build fee before you commit.
4.2 Third-party costs that vary with your use (telephone and text message charges on Premium) are passed on at cost plus 15%, and we show you the underlying figure.
4.3 Package prices when these terms were written (monthly fee + build fee): Basic £44 + £147; Basic Plus £74 + £197; Grow £174 + £394; Pro £274 + £794; Premium £494 + £1,494. The figures in your proposal are the ones that apply to you.
4.4 If we register for VAT, we will add VAT at the rate then in force to fees that fall due after we have given you at least 30 days’ written notice, and section 10.2 applies to that change as if it were a price change. If you are a consumer, the price you see is always the total you pay, including any VAT: a VAT registration is then a price change under 10.1 and 10.2, and our notice states the new total.
5. Go-live and the billing timeline
5.1 Go-live is the day your website is live on your domain and we have told you so in writing, or the day that counts as go-live under 5.7(a) or 5.8. The recurring monthly fee and the minimum term are both counted from go-live.
5.2 At sign-up you pay the build fee (if your package has one) together with month 1. Month 1 is the first month after go-live: it is a prepayment, not a charge for the build period.
5.3 Nothing is charged between sign-up and go-live, whatever the cause of any delay, including a delay while we wait for something from you. There is no separate charge for client delays. Go-live can, however, be reached under 5.7(a) or 5.8 while we are waiting for you, and billing then runs from that date.
5.4 The recurring monthly fee starts one month after go-live and is payable monthly in advance on that day of each month (or the last day of a shorter month). That day is your billing date. Month 1 runs from go-live to the day before the first billing date, and each later month runs from one billing date to the day before the next; month 1 and each later month are billing months.
5.5 If the agreement ends before go-live:
- (a) If we are at fault, we refund everything you have paid, including the build fee and month 1, within 14 days of the end date. We are at fault if: we have not met our commitment in 5.6; we end the agreement under 7.6; or you end it because of our breach of these terms (including under 7.7) or because something we told you before the contract was untrue.
- (b) In every other case, we refund month 1 in full, and from the build fee we keep only the charge for build work, at £60 per hour (the rate in your proposal), and refund the rest within 14 days of the end date. Subject always to (a) and (c), examples of other cases are: you give notice under 7.2A for a reason not covered by (a); the agreement ends under 5.7(b); we end it under 7.7 because of your serious breach; or it ends under 20.5 because of an event outside your control and ours. We charge only for work that was reasonably needed for your website, recorded in our work log at the time, and done before you gave notice (or, under 5.7(b), 7.7 and 20.5, before the notice ending the agreement), and not for work we can reuse for another client. We stop build work when you give notice, unless you ask us in writing to carry on. We send you the log with the refund. We never keep more than the build fee, and we claim nothing else from you for the same ending.
- (c) If you are a consumer, section 18 applies instead of (b) wherever it gives you more.
5.6 Our build commitment. Once we have everything on the content checklist in your proposal (content complete), we will have your website ready (as 5.8 defines it), and tell you so in writing, within 30 working days. If we have not done so within those 30 working days for a reason within our control, you may end the agreement at once by email, and 5.5(a) applies.
5.7 If we are waiting for you. If we need something from you to finish the website, we ask in writing and remind you at least twice, at least 14 days apart. If we still do not have it 60 days after our first request, we may, by giving you 14 days’ written notice, either:
- (a) put the website live with the content we have, but only if the missing content does not stop the website being used lawfully or materially impair what your proposal says it will do. We show you in the notice what is missing, and 5.8 then applies as if we had told you the website was ready on the day of the notice (including your right to object with reasons, our duty to put things right, and the restart of the 14 days); the day go-live is reached under 5.8 counts as go-live and billing starts as in 5.4. Otherwise we use (b); or
- (b) end the agreement, and 5.5(b) applies. If you supply what we asked for before the notice runs out, the notice lapses. Neither (a) nor 5.8 applies after you have given notice under 7.2A (see 7.2A).
5.8 Ready but not live. The website is ready when it is built as your proposal describes, works on a preview link we send you, and only needs to be put on your domain. If we have told you in writing that it is ready, but it cannot go live because of something only you can do (for example a change to your domain settings, or your approval), go-live is the day 14 days after we told you, and billing starts as in 5.4. This does not apply if, within those 14 days, you tell us in writing, with reasons, how the website does not match the proposal: we then put it right and tell you again, and the 14 days start again. It also does not apply if the delay is caused by us, or once you have given notice under 7.2A (unless you then ask us in writing to go ahead).
6. Minimum term
6.1 Grow, Pro and Premium have a one-month minimum term, which is month 1 after go-live (prepaid at sign-up, section 5.2). After that they run month to month.
6.2 Basic and Basic Plus have no minimum term. They run month to month from go-live.
6.2A On every package you pay month 1 at sign-up and can leave on one month’s notice (section 7). On Grow, Pro and Premium the one-month minimum also sets when a rented domain can transfer to you (11.1(b)).
6.3 We recommend giving it at least three months, because search work takes time to show. This is a recommendation, not a requirement: the minimum is the one month in 6.1. For one client’s first two months, with dates, see our results page; results vary. Google’s own advice is that “in most cases, the SEO will need four months to a year to help your business first implement improvements and then see potential benefit” (Google Search Central, “How to hire an SEO”, at 1 minute 40 seconds). We do not promise a result by any date.
7. Giving notice and cancelling
7.1 You may give notice at any time, including during the minimum term. You do not need to give a reason and there is no exit fee.
7.2 Your agreement ends one month after the day we receive your notice, or at the end of the minimum term, whichever is later. For example, on any package, notice we receive on 10 March ends the agreement on 10 April; if your billing date is the 1st, the fee due on 1 April is still payable (section 7.5).
7.2A Notice before go-live. The minimum term has not started before go-live, so notice given before go-live ends the agreement one month after we receive it (or earlier if we both agree in writing). We stop build work when we receive your notice, unless you ask us in writing to carry on. Once we have your notice, go-live cannot be reached under 5.7(a) or 5.8 unless you later ask us in writing to go ahead. If go-live has still not happened when the agreement ends, section 5.5 applies (normally 5.5(b): month 1 is refunded in full, and from the build fee we keep only the logged work at the hourly rate). If, at your request, we carry on and go-live happens during the notice month, the agreement still ends on that date; month 1 then pays for the days of service up to it, we refund the rest of month 1, and the build fee is kept, because the website was delivered.
7.3 How to give notice: email [email protected]. Once our client portal is live and we have told you so in writing, you may also give notice through the portal.
7.4 We acknowledge your notice in writing within 2 working days of receiving it, and the acknowledgement states the date your agreement ends.
7.5 Monthly fees are due up to the end date. We do not refund part months, except where the law requires it or where these terms say we will (sections 5.5, 7.2A, 7.6, 7.7, 10.2, 18.7 and 20.5).
7.6 Our right to end. We may end the agreement for any reason by giving you at least one month’s written notice. Before go-live, it then ends one month after you receive our notice, and section 5.5(a) applies. After go-live, it ends at the start of the first billing date that falls on or after the end of that month’s notice; no new monthly fee falls due on that date, so you receive full service for every billing month you have paid for, and we keep no part of any fee for a period we do not serve. If we end it after go-live under this section (rather than under 7.7 for your serious breach):
- (a) we keep the build fee, because it paid for a website that was delivered;
- (b) we transfer your domain to you free of charge (on the Rent model; on the Own model it is already yours); and
- (c) what happens to your website is as your proposal sets out for this case, with nothing extra to pay.
7.7 Ending for serious breach. Either of us may end the agreement by written notice if the other commits a serious breach of these terms and, where it can be put right, does not put it right within 14 days of a written request to do so. We may also end it at once by written notice if you use the website for anything unlawful, or for anything that puts our systems or other clients at risk, and you do not stop when we ask. Non-payment is dealt with by section 9, not by this section.
- (a) If you end the agreement because of our serious breach: before go-live, 5.5(a) applies; after go-live, we refund any fee you have paid for a period after the end date.
- (b) If we end the agreement because of your serious breach: before go-live, 5.5(b) applies; after go-live, fees that have already fallen due are payable, including the fee for the billing month in which the agreement ends (which fell due in advance at its start), and we refund any fee you have paid for a billing month that starts after the end date. If you are a consumer, 18.7 applies. Nothing in this section lets either of us end the agreement because the other enters an insolvency procedure.
8. Build fee
8.1 The build fee is paid at sign-up with month 1 (section 5.2).
8.2 The build fee is refundable only as sections 5.5, 7.2A and 18 say. Before go-live, refunds are governed by 5.5. After go-live, there is no contractual refund of the build fee merely because you choose to leave. This does not exclude your remedies for our breach or misrepresentation, or the consumer rights in section 18.
8.3 Moving to a package with a higher build fee: every build fee you have paid under this agreement counts in full, and you pay only the difference between that total and the new package’s build fee. The difference is payable when the move is agreed, before we start the new build work. Moving to a package with a lower build fee refunds none of it, but it still counts if you later move up again.
9. Failed payments
9.1 If a payment fails or is not made on the day it is due, we send you a reminder at once and a second reminder 7 days after the due date.
9.2 If the payment is still outstanding 14 days after the due date, we pause your website, after giving you written notice. We restore it within one working day of the payment clearing. The monthly fee continues to be due during a pause.
9.3 A pause does not end the agreement. Your website stays paused until the outstanding payment clears, the agreement continues, and the monthly fee continues to be due (section 9.2) until the agreement ends. A pause does not give us a separate right to end the agreement, and it does not affect either party’s rights to end it under these terms (including sections 7, 10.2, 18 and 20.1) or under the law. A payment made after the agreement has ended does not restart it.
9.4 We do not currently charge interest on late payments. This is our choice at launch. It is not a contract term excluding the interest and compensation the law allows on business debts, and we may start charging statutory interest on payments that fall due after we have given you 30 days’ written notice that we will.
10. Price changes
10.1 We give you at least 30 days’ written notice of any change to your monthly fee.
10.2 If you do not accept the change, you may end the agreement by telling us before the new price takes effect, without waiting for the minimum term to end. Your agreement then ends on the day before the new price would have applied, and you pay only the old price up to then.
11. Domains and leaving
11.1 Domain models. Your proposal records one of two models:
- (a) Own model: the domain is registered in your name from day one. We manage it for you while the agreement runs.
- (b) Rent model: we register the domain in our name and manage it while the agreement runs. It transfers to you on request after the minimum term (month 1 for Grow, Pro and Premium; for Basic and Basic Plus, which have no minimum, on request at any time), and on our no-fault exit under 7.6. We do not charge for the transfer; the registry or your chosen registrar may need you to hold an account with them.
11.2 Domain registration and renewal are included in your monthly fee while the agreement runs.
11.2A A rented domain after the end. When the agreement ends, we keep a rented domain registered for at least 30 days so you can ask for it. After that we may let it lapse.
11.3 Your content. When the agreement ends we give you an export of your content: the text, photos, logos and other material you supplied, and the text and images that are yours under 16.3. On Premium we also export your contacts and conversations from the CRM. This is free.
11.4 Your website when the agreement ends. What happens to the website itself when the agreement ends is set out in your proposal.
12. Referral thank-you
12.1 If you introduce a business to us, our Referral thank-you scheme (sent with your proposal, and on request) applies: a fixed £174 when an introduced business signs up to Grow, Pro or Premium and its website goes live, paid 14 days after go-live, capped at £522 per introducer per calendar year, and reversed if that business’s agreement ends before its third month after go-live begins (that is, within two months of its go-live). If you are our client, it is paid as a credit against your next invoices. The scheme’s rules on how introductions may be made and on disclosure apply to you when you take part.
12.2 The scheme is attached to your proposal. People who are not our clients can take part too, by accepting it in writing.
13. What we do
13.1 We do the work described in your proposal with reasonable care and skill.
13.2 We do not guarantee search rankings, and nobody honestly can. Search engines and AI assistants are third parties whose behaviour we do not control. We commit to doing the work properly and showing you what it produced.
14. What you do
14.1 You give us content, photos and facts about your business, and prompt answers when we ask. You are responsible for the accuracy of what you give us and for holding the rights to any material you supply. Work stalls while we wait; that does not change the billing in section 5, but 5.7 and 5.8 apply.
14.2 You promise that material you give us does not infringe anyone’s rights and is lawful. If a third party claims against us because material you gave us breaks that promise, you will reimburse our reasonable losses and costs (including reasonable legal costs) caused by that material, but not any part caused by something we added or changed. We will tell you about the claim promptly, let you take part in deciding how it is handled, and not settle it without consulting you.
14.3 You must not use the website for anything unlawful, misleading or harmful.
14.4 We may take the website offline without notice, for as short a time as possible, if that is needed to deal with a security incident, a legal demand or content that breaks 14.3. We tell you at once, and why.
15. Data protection
15.1 When we process personal data for you (for example your website’s enquiries, your customers’ review requests, or on Premium your CRM contacts), you are the controller and we are your processor, and our Data Processing Agreement (sent with your proposal) forms part of these terms.
15.2 Our own use of your contact and billing details is described in our privacy notice.
16. Intellectual property
16.1 You own your content, your brand and anything you supply. You give us a licence to use it to provide the services.
16.2 The template we reuse across clients stays ours. While the agreement runs you have a licence to use the design and code of your website; what happens to them at the end is set out in your proposal (11.4).
16.3 Text and images we create specifically for your business (not the template, design or code): for material created before go-live, once you have paid the build fee (if any) and month 1; for later material, once you have paid the fee for the billing month in which we created it. From then you have a perpetual, royalty-free licence to use that material for any purpose, which continues after the agreement ends, and on request we sign a written assignment of our rights in it to you. Stock images and other third-party material keep their own licence terms, which we tell you.
16.4 Portfolio. We may name you as a client and show your website in our portfolio. We will not publish your results or reviews without your written consent. You can ask us to stop at any time.
17. Our responsibility to you
17.1 Nothing in these terms limits our liability for death or personal injury caused by negligence, for fraud or fraudulent misrepresentation, or for anything else that cannot lawfully be limited or excluded.
17.2 Otherwise our total liability to you for all claims together under or in connection with the agreement, in contract, tort (including negligence) or otherwise, is limited to the fees paid and payable in the 12 months before the first event giving rise to a claim. This limit does not apply to refunds these terms promise, or to your obligation to pay our fees.
17.3 We are not liable for loss of profits, revenue, business or goodwill, or for indirect or consequential loss. This does not affect the refunds these terms promise.
17.4 If you are a consumer, you have legal rights if our services are not performed with reasonable care and skill, or not as described, or not within a reasonable time, and nothing in these terms reduces them. Sections 17.2 and 17.3 apply to you only so far as the law allows. Citizens Advice can tell you more.
18. Consumer annex (only if you turn out to be buying as a consumer)
18.1 Your right to cancel. If you are a consumer and the contract was made at a distance (for example by email or phone) or away from our premises, you may cancel within 14 days after the day the contract is made, without giving a reason. If we did not give you the information about this right before the contract, the period is longer: if we give it to you within 12 months from the start of the 14 days, the period ends 14 days after you receive it; otherwise it ends 12 months after the 14 days would have ended.
18.2 How to cancel. Tell us of your decision by any clear statement, for example an email to [email protected], or use the model cancellation form in your proposal. You have cancelled in time if you send your message before the period ends.
18.3 Starting early. We will not start work within the cancellation period unless you ask us expressly, in writing (an email is enough), to start. If you ask us to start and then cancel within the period, you pay an amount for what we supplied up to the time you told us you were cancelling, in proportion to the full contract. It is worked out from the total price agreed or, if that price is excessive, from the market value of what was supplied. You pay nothing for that period if we did not give you the information about the right to cancel and about this payment before the contract, or if you did not ask us to start early.
18.4 We record both: that we gave you this information and whether you asked us to start early.
18.5 Refunds. If you cancel, we refund what you paid, less any amount due under 18.3, without undue delay and no later than 14 days after the day you told us, by the same payment method unless you agree otherwise, and with no fee.
18.5A The rules in 18.3 and 18.5 apply to a cancellation within the cancellation period in 18.1, including a longer period where 18.1 extends it. If your agreement ends in another way, the rest of these terms apply, together with 18.6 to 18.10.
18.6 The one-month minimum, the build-fee terms in sections 5.5(b) and 8.2, the indemnity in 14.2 (beyond what the law allows), and the limits in sections 17.2 and 17.3 do not take away any of these rights or any right under the Consumer Rights Act 2015.
18.7 Part months. If your agreement ends part way through a billing month you have paid for, we refund the part of that month’s fee for the days after the end date.
18.8 If we do not deliver. If our services are not performed with reasonable care and skill, or not as we told you they would be, you can ask us to perform them again; if that is impossible, or is not done within a reasonable time and without significant inconvenience to you, you may be entitled to a price reduction, which in some cases can be the full price. If something else we told you is not met, or the services are not performed within a reasonable time, you may be entitled to a price reduction straight away. These rights come from the Consumer Rights Act 2015, ss.54 to 56, and you may also have other remedies the law gives, such as damages or ending the contract. Section 5.5(a) gives you more before go-live.
18.9 What we told you. Section 20.6 (entire agreement) does not exclude anything we told you before the contract that the law makes part of it.
18.10 Complaints. Complaints are handled under section 19. When we tell you the outcome of our consideration of your complaint, we will tell you of any alternative dispute resolution or other resolution arrangement available to you if you are not satisfied, which we are obliged to take part in by legislation, by this contract or by another contractual arrangement. Separately, as our own commitment, if we have not been able to settle your complaint we will give you the name and website of an alternative dispute resolution provider that could deal with it and say whether we are prepared to use it.
19. Complaints
Email [email protected]. As our own service commitment, we acknowledge your complaint within 2 working days and reply in full within 5 working days, and we do our best to resolve it as quickly as possible.
20. General
20.1 We may update these terms for new agreements at any time. For an existing agreement, we may change these terms only to reflect a change in the law or in a regulator’s guidance, a change in our providers’ terms or prices, or an improvement to the services that does not reduce what you receive. Any other change needs your agreement in writing. A change that affects you needs 30 days’ written notice, and section 10.2 applies to it as if it were a price change.
20.2 These terms are governed by the law of England and Wales, and its courts have exclusive jurisdiction. If you are a consumer, this does not take away your right to bring proceedings in the courts of the part of the UK where you live, and we may bring proceedings against you only there.
20.3 Notices. Written notice may be given by email to the address in your proposal (yours) or in section 1 (ours). An email sent before 5pm on a working day is received that day, and otherwise on the next working day, unless the sender receives a message that it was not delivered; the sender must then try again or use another way of reaching the other party. This does not change 18.2: a consumer’s cancellation counts when it is sent.
20.4 Subcontractors and transfer. We may use subcontractors (for example a hosting company) to provide parts of the services; we remain responsible to you for them, and the DPA governs any that process personal data. Separately, we may transfer the whole agreement (our rights and our obligations) to another company in our group, or to a buyer of our business, by telling you in writing at least 30 days before. If you object, you may end the agreement before the transfer without waiting for any minimum term.
20.5 Events outside our control. Neither of us is responsible for delay caused by events outside reasonable control, such as a major outage at a hosting or email provider. If such an event stops the services for more than 30 days, either of us may end the agreement by written notice, and we refund fees for any period not served after go-live (before go-live, 5.5(b) applies). This refund is our own promise. If you are a consumer, your rights under section 18 and the law are not affected.
20.6 The whole agreement. The proposal, these terms, the DPA and the referral scheme are the whole agreement between us. Nothing in this clause limits liability for fraudulent misrepresentation.
20.7 If a court finds part of these terms unenforceable, the rest still applies. Not enforcing a right straight away does not mean we give it up. No one else can enforce these terms.